標題: Email-sending for online courses [打印本頁] 作者: tasnuba12312543 時間: 2024-11-7 18:16 標題: Email-sending for online courses According to a recent survey by Campaign Monitor, 59% of companies call e-mail newsletters the most profitable channel of advertising investments. In this article, I will tell you by example and show how to sell online courses and other educational programs with the help of email-mailing. This article is for those who already have an online course or who almost prepared it and has a mailing base. We do not plan to tell in the article how to collect a database of subscribers.BannerYou already have an educational online course, or you are launching a new one and want to sell it to your current subscribers. I will tell you how to do this, on the example of one of our customers: a step-by-step course for the launch of a high-profit business on Amazon.com.The
course sale siteThe authors of the course did not have a subscriber base, but there was an advertising budget for the collection of subscribers and the subsequent sale of the course.It was decided to collect subscribers for a free webinar, and already on the webinar to sell. But subscribers shopify website design and participants of the webinar were not familiar with the author of the course, so it was necessary to warm up the interest in the author and course a little and remind you about the webinar itself.The registration page on the webinar was brought traffic using targeted advertising, advertising from bloggers, advertising on YouTube, which allowed you to quickly collect a couple of thousand subscribers.It is worth noting that the minimum training package costs from $ 700. The training format was limited to the program and the author could take only 20 participants to the first stream.Packages with costSo, the
strategy had two points of contact (opportunity to sign up): registration for a webinar and a subscribing for a lide-magnet. Let's talk about both.1. Registration for webinarThe page for registering for a webinar looked like this:Site for registration for webinarAfter the subscription came such a letter:Screenshot2Letter of greetingIn this letter, we reported that everything was fine, and offered to add mail to the address book so as not to miss the webinar (this also affects the delivery: there is little chance that the letter will get into the “Spam” folder). We also offered to subscribe to the Telegram channel, where we sent a link to the beginning of the webinar. In the script bonus, we offered to download the lid- magnet "5 successful sales cases on Amazon".
